The video -sharing platform of the well -known technology company Alfabite Inc. is dominated by YouTube’s advertising market.
YouTube advertising revenue reached about $ 10 billion in the second quarter of 2025.
According to a quarterly revenue report released by Alfabate on Wednesday, YouTube earned $ 9 billion 80 million from advertising, which is 13 % higher than the $ 8 billion 70 million earned from advertising during the same period last year.
It is to be remembered that the Wall Street Journal estimated the income from YouTube advertising in the quarter this quarter, which is more than $ 9 billion 60 million, which is more than the current data.
The increase in advertising revenue shows the growing importance of YouTube in the market, and this is the efforts that the video sharing platform has seen in recent years by people moving from TV to digital media.
According to a report by Nelson Holdings, a measuring number of audiences, YouTube retained its lead in the TV viewers’ category in the third consecutive month.
This trend is seen as an important milestone because streaming services appear to be competing rapidly to make a place in the advertising market specific to broadcast networks.
Given this success of YouTube, the famous streaming platforms such as Netflix, HBO Max and Amazon Prime have also intensified efforts to improve their position in the advertising market.